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Breincosmartplay: municipalities embrace augmented reality technology

Breincosmartplay is a new way of playing with space and augmented reality. It consists of printed paving slabs featuring a variety of interactive games that encourage physical activity, group interaction, and learning.

The set is designed by installing printed paving slabs in a space, which form a play area and are, in turn, connected through QR codes and images with a mobile application, generating different shapes in augmented reality. This project is a proposal by Breinco and Urbanenjoy, to bring augmented reality technology into public spaces. One of the advantages of Breincosmartplay technology is that it offers the possibility of customising each game according to the needs of the space and the creativity of the designer.

Augmented reality in public spaces

More and more municipalities are choosing to create technological spaces for public use. It is important to take into account technological progress and especially the access we all have to mobile devices, without forgetting traditional games of a lifetime. Breincosmartplay provides the possibility of combining both aspects and in this way guarantees fun for all types of audiences, with families being the main beneficiaries. At the end of 2020, the municipality of Lloret de Mar created an interactive Breincosmartplay space in Plaça Pere Torrent, located in the centre of Lloret de Mar. In November 2021, it joined the modernisation of one of its most emblematic and historic streets, the town of Malgrat de Mar, and just one month ago, the municipality of Espartinas (Seville) also opted to incorporate technology into its public spaces, starting with the creation of a Breincosmartplay play area in its Plaza del Avión.

Augmented reality in the streets of Espartinas

The Ayuntamiento de Espartinas (Seville) and Breincosmartplay inaugurated a new play space in Plaza del Avión in Espartinas. The space has been a complete success, as constant group interaction can be observed between adults and children. This new area is outdoors and available for anyone to enjoy.

Breincosmartplay interactive games | Plaza del Avión – Espartinas, Seville.

Malgrat de Mar embraces BreincosmartPlay technology

The Malgrat de Mar City Council, at the end of 2021, decided to give a technological touch to its traditional streets and installed a Breincosmartplay augmented reality space in the Peixeteries Velles area. This new environment, designed for children but also for anyone who enjoys experimenting with new ways of playing, offers a mix of fun and tradition thanks to the magic of augmented reality.

Breincosmartplay interactive games | Peixeteries Velles – Malgrat de Mar, Barcelona.

We invite you to read our Breincosmartplay posts: Breinco and Urban Enjoy bring augmented reality to playgrounds Breinco Smart Play interactive games

Contact us

🔎 Need information about our solutions for your project? You can contact us at: ✉️comercial@breinco.com

BIBLIOGRAPHY
Urbanenjoy Breincosmartplay Ajuntament de Malgrat de Mar Ayuntamiento de Espartinas

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